Overview

Our firm takes great pride in developing strong, long-lasting, mutually beneficial relationships with other professionals. We feel that taking a team approach to solving client’s needs is the most efficient and productive way to do business. With that being said, we also recognize that you have worked hard to develop the relationships that you have. As a result, it is critical that you are comfortable with the firm (or person)
that you create a Strategic Business Alliance with because they will be representing you and your company.  

When it comes to creating a Strategic Business Alliance, there are many factors to consider. What we have done for you, is to create a working Pro’s and Con’s list that you can tailor for your specific needs. This one page synopsis lays out a few options that firms have with regards to “getting in” to the long-term care insurance marketplace.

Option 1:  Build your own Long-Term Care insurance (LTCi) Division internally

Pros

  • You own 100% of the operation
  • Potentially higher payouts
  • Complete Control

Cons

  • You need to hire a qualified LTCi specialist to run this division.  Or, you could use someone from within your firm, thus taking them away from their current roles and responsibilities.
  • Additional office space
  • Salary and benefits 
  • Postage, telephone, and marketing costs
  • Time 
  • Compliance – This is a major concern
  • On going funding, training and support (this includes – but is not limited to – possible funding of a designation e.g. CLTC or LTCP; national LTCi Producer Conferences, and Association dues (AALTCI))

Option 2:  Create a Strategic Business Alliance (SBA)

Pros

  • We are already Nationally Recognized Specialists
  • You get immediate entry into the marketplace
  • We would help you design and carry out Marketing Program for you – this is turn key!
  • No salary, benefits, space or phone costs
  • Minimized compliance risk
  • We represent multiple carriers so your clients receive complete objectivity
  • We create an additional revenue source for you
  • Minimize the risk of other brokers speaking to your clients

Cons

  • You share commissions
  • Perceived loss of control

Option 3:  Forgo entry in this marketplace